Whether you become a professional athlete or successful in another career path, the experience of collaborating with companies of all sizes on marketing campaigns is a very valuable asset to propel your career in the right direction!
Although NIL is fairly new to the college athletics scene, it is already having major impacts across the country. If an athletics program wants to remain competitive for the coming years, NIL must be built into its culture.
As of July 2021, the NCAA allows college athletes the ability to monetize their name, image, and likeness. In August 2021 the Virginia General Assembly passed legislation making NIL legal for Virginia college athletes.
While there are other means to sign student-athletes, having one organized collective like Commonwealth NIL will ensure that the proper steps are taken to maximize the value for the student-athletes and ensure proper compliance with NCAA, State law and university policies.